Albacross Blog

How Albacross Gets 20+ Demos Monthly With Retargeting Emails

B2B customer retention rates have a direct impact on growing revenues. That’s it’s vital that your business has an excellent customer retention strategy. These 7 B2B Customer Retention Trends will keep you on track. Read more

7 Free & Cheap Lead Generation Ideas For Marketers With No Budget

Are you a marketer on a limited or non-existent budget? We feel you. Here are 7 free and cheap lead generation ideas that you can use to generate leads at ZERO cost! Read more

Zapier in the Middle: Ultimate Guide to Marketing Automation [Albacross + Zapier + Reply Integration]

Not so long ago, marketing automation was a rather new technology and wasn’t widely used. However, with time, a considerable number of different marketing automation platforms appeared, the main purpose of which was to enable businesses to market more effectively while saving time. Read more

Why Is B2B Lead Generation Software Important?

B2B lead generation software is a godsend for marketers who are struggling to increase their leads. Apart from helping you identify potential leads, these also help you understand user intention and reach out to your leads. Read more

How to Manage Your Albacross Ad Campaign

If you’ve followed this series of blog posts from the start, then you might already be running a campaign. You’ve learned how to identify your best-fit leads, how to transfer them to Albacross’ account-based marketing tool and how to target them with personalised ads. Read more

5 Steps to Launch Your First Albacross ABM Campaign

Account-based marketing has become a lot more sophisticated in the last few years.
New technology has enabled marketers to target leads in new ways. At Albacross, we’re incredibly proud of our ad platform, which gives you the power to directly target your leads with personalised ads. Read more

Use Albacross to Identify Interested Leads

Leads are the lifeblood of your business.
If you can ensure a steady supply of eager leads, then everything else falls into place. Read more

Albacross and Google Analytics: What’s the Difference?

We often get asked, “Why not just use Google Analytics instead of Albacross?”

On the surface, this seems a fair question. Both are analytics platforms that integrate with websites to generate insights about traffic.

How to Use Albacross’ Tracking Tool to Find Your Hottest Leads

In this article, we’ll show you how to filter your Albacross analytics data to pinpoint the hottest and most high-value leads.