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Chapter 8

Create a Feedback Loop Between Marketing & Sales

Find out what the perfect revenue-driven feedback loop between marketing and sales looks like.

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To achieve true alignment between marketing and sales, centered around revenue, you need a strong feedback loop in place.

Find a forum that works for both teams, whether that be a weekly meeting or written updates from both teams shared centrally.

Have defined topics that you update each other on.

How to Capture Demand and Accelerate Revenue for Your Business

Capture more of your existing demand without spending more budget